The Formula 1 Exhibition at Immerse LDN sold 340,000 tickets in 192 days, becoming ExCeL’s most popular exhibition. It was extended due to high demand and won best visitor experience at an awards show. The exhibition will continue its global tour and be succeeded by Tutankhamun: The Immersive Exhibition, which has seen early ticket sales success.
The Formula 1 Exhibition at Immerse LDN has become the most popular exhibition at ExCeL, selling 340,000 tickets. It showcased championship-winning cars and historic artefacts over 192 days, having opened on August 23, 2024. Produced by Round Room Live, FKP Scorpio Entertainment Ltd, and Luna Entertainment Group, it received an extension until March 2025 due to its popularity, winning the best visitor experience at the Access All Areas Awards 2024.
James Cassidy, president of FKP Scorpio Entertainment Ltd, remarked on the successful collaborations, emphasising London’s demand for immersive entertainment. Isabella Dwyer, general manager for the Formula 1 Exhibition, noted that London’s vibrant reception spotlighted its affinity for both Formula 1 and immersive experiences.
The exhibition is now set to continue its global tour, making room for the new Tutankhamun: The Immersive Exhibition, which has already pre-sold 65,000 tickets in its first month. Additionally, Immerse LDN will host The FRIENDS Experience: The One in London.
The Formula 1 Exhibition’s record-breaking success signifies a strong demand for immersive experiences in London. Its transition to the Tutankhamun exhibit shows an ongoing commitment to engaging entertainment at Immerse LDN, promising more exciting features for visitors in the future.
Original Source: www.newhamrecorder.co.uk